Friday, February 03, 2006

BeJesus Begone!

MIT Advertising Lab: future of advertising and advertising technology

This site is now one of my favorites, and if you have a head for advertising and the future, it should be one of yours, too. It scares the BeJesus out of me to think that advances in technology now make it possible to beam sounds into your skull directly, while someone standing nearby won't hear a thing. Ads can be tailored to individual's profiles. Cell phones can interact with television broadcasts, etc. There's no cautioning "Hey, folks, it's coming." The (old) news is, it is already here!

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